How Excel Being Unbundled Is a Good Thing for PR Professionals

The usefulness of the software tools that will emerge as Excel gets unbundled for the PR industry

Written By
Abhi Agarwal

How To Set Goals For Your Data Driven PR Campaigns

How to come up with realistic goals for your data driven campaigns & how to iterate to meet those goals

Written By
Abhi Agarwal

How To Start Your First Data Driven PR Campaign

A simple framework on how you should approach planning your next data driven campaign

Written By
Abhi Agarwal

4 Ways Of Using Snapchat For Your PR Efforts

How you should be using Snapchat for your PR efforts? How should I find Snapchat influencers?

Written By
Abhi Agarwal

How To Use Previous Press To Find New Influencers on Twitter

A guide to finding similar Twitter influencers to reach out to

Written By
Abhi Agarwal

How To Use Previous Press To Find New Influencers on Instagram

A guide to finding similar Instagram influencers to reach out to

Written By
Abhi Agarwal

How To Use Previous Press To Find New Journalists

A guide to finding similar journalists and publications to reach out to

Written By
Abhi Agarwal

13 Insightful PR Blogs That You Should Be Reading

A selection of PR blogs with incredible content

Written By
Abhi Agarwal

6 Ways To Perfect Your PR Pitch

The 6 things to check just before you send your pitch to a reporter

Written By
Abhi Agarwal

Why Personalizing Your Pitches Matters and How To Do It Well

Why you should personalize emails to reporters and tips on how to personalize them

Written By
Abhi Agarwal

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